About Us
OUR ORGANIZATION’S MISSION:
The Mission of Legendary Lake Mills is to preserve the heritage and promote development of the downtown area in conjunction with supporting the Lake Mills business community as a whole. By fostering new business growth, providing resources for existing business, and promoting tourism, we strive to make Lake Mills a better place to do business, to work, live and to visit.
WHO IS LEGENDARY LAKE MILLS?
Legendary Lake Mills is a blended organization of two community groups with a shared purpose, formerly the Lake Mills Area Chamber of Commerce and the Lake Mills Main Street Program. We came together to better serve local businesses as well as Lake Mills’ residents.
The leadership of Legendary Lake Mills, our board and staff, is comprised of representatives from local businesses and independent community members. We are your friends, neighbors and family. Together with our membership and volunteers, as our mission states, we strive to make Lake Mills a better place to do business, to work, to live and to visit!
WHAT DOES LEGENDARY LAKE MILLS DO?
Well, it’s a pretty big list actually! Most recognizably, we host and organize these beloved community events:
– Knickerbocker Ice Festival
– Artisan & Farmers’ Market
– Annual Golf Outing
– Town & Country Days Parade
– Annual Cash Raffle
– Fall Festival of Color
– Witches’ Night Out
– Lake Mills Wine Walk
– “Shop Small” Celebration
– A Classic Christmas & Winter Market
But did you know that Legendary Lake Mills also replants and decorates the stone planters along Main Street each year? Or that we fund-raised for and purchased lamppost and gazebo decorations that adorn downtown every holiday season? And we made a sizable donation to help bring “Big Santa” back to Lake Mills too!
Legendary Lake Mills offers quarterly networking opportunities and educational workshops for our business members, as well as business services like grant application assistance. We also encourage and fund facade improvements!
STATEMENT OF INCLUSION
We lead with passion for our community, our members and their businesses. Respect and empathy are a guide for all actions of this organization and we value the contributions of a diverse membership, which enables Legendary Lake Mills to thrive. Above all, we are committed to cultivating an inclusive environment and will not tolerate apathy, hate or malicious behavior.